In Blogs, The Doer, Uncategorized

What if you found an extra day’s worth of productivity every week? Or an extra week each and every month? What if a few extra hours of productive time leads to an additional hour or two available to you each week, would you spend more time reading that book while sipping tea? 11.25 hours every week is being robbed from you and we’ve identified the thieves. Social media, smartphones, chitty chat co-workers, promotional emails leading to online shopping at lunch hour top the list of the usual suspects.

An Extra Day?

Mashable reported back in 2012 that social media is costing employers $650 billion annually. Employers complain that when people are behind at work due to distractions like social media -the hurried frantic, stress induced work that is created in response is often lesser quality than that of the intended focused work with optimum results.

$650 billion worth of productivity is lost annually to social media use every year. How would you use an extra day of productivity?

Aided by daily planner notes, Google Calendar, iPhone calendar, Outlook meeting notifications, we are constantly reminded of what we need to do and when we need to do it. A work calendar shared with supervisors, co-workers, and managers. A home calendar on the wall with important reminders and the calendar on your phone reminding you of the Facebook invite you accepted three weeks prior. None of these tracks any lost time or productivity. They only tell you what you are supposed to be doing, they are not created to assist you in completing the task at hand.

Check out this article for instance on how humans check their phones 17 times a day or once every waking hour, spending at least  4.5 hours on the tiny little screen with monumental information.

So, why aren’t you focusing to your full capacity?

We know why. Check out this article that found that we humans check our phones 17 times a day or once every waking hour. In total, cell phone users lose at least 4.5 hours daily distracted by that tiny little screen while consuming an incalculable amount of information.

You see lackluster accomplishments are not because of an inefficient calendar/scheduling system, nor can information overload through technology be blamed. The team at Cubester had their heads buried in solving the alarming problem found in research that indicates that it can take up to 23 minutes to regain work focus after receiving a text, email, phone call or social media notification.

Eliminating all phone calls, text messages, and social media every day isn’t practical. However, short focused bursts of uninterrupted work is.  Made famous in the 1980’s with a tomato timer the Pomodoro method is one tool, ascribed as a success in the world of Time Management, as a way to help people work in short, timed, focused bursts. Combining the best of Pomodoro timers, Franklin Planner methods and other devices Cubester is introducing POCCO –  you can set a timer, add a descriptive message that hints about your task/mood and work uninterrupted on a single task (we recommend 90 min cycle). The key to success is to create an uninterrupted zone in a world of collaborative open office culture with a mere gadget, no closed door luxury nor heavy infrastructures like these require.  Pocco is a focus buddy, mood machine or your personal Jedi ready to protect your zone in a world full of interruptions. Pocco is designed to seamlessly fit into any workspace as a plug and play gadget.


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